cdp &perso-nalization

get more out of a website

Almost every company has a website. However, not every company has the expertise to make efficient use of different data from websites. If this is successful, customer experiences can be improved and important processes optimized.

challenge

bumpy processes due to internal silos

If customer data is distributed from the website into many different silos such as CRM, ERP, online store, social media channels, the context of this data is missing and thus a comprehensive basis for decision-making for the company. Important insights that lead to process optimization are not recognized and opportunities to increase productivity as well as a personalized customer experience are lost.

solution

a data platform for better customer experiences

Our experts use a Customer Data Platform (CDP) to bundle all of your customers’ data. This gives all departments access to the same data collected by individual teams on different channels. Ultimately, your departments can use the data to optimize processes, improve the customer experience, and noticeably increase conversions and sales.

your advantages your advantages

uniform data overviewrealtime dataoptimized data processing

we bring themcloser to your customers

Our Expert:ins provide the expertise necessary to create a personalized and holistic approach to your individual needs. We continue to support the use of experimentation and personalization platforms to ensure the achievement of your long-term business goals.

ready for
innovation
mmmake-ansprechpartner-jens-stolz
Jens Stolz
Division Lead Software Consulting & Engineering contact

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