Hyundai Motor Europe
Content series: shift to electric
For the online presence of Hyundai’s European markets, we provided a comprehensive content package consisting of over 100 assets, which included both moving image production and photo production.
Hyundai is one of the most innovative
automobile manufacturers worldwide and has
already developed alternative
drives before the year 2000.
Hyundai’s
The fundamental goal is to be a pioneer in the mobility industry. Be it in the
Automotive, Robotics,
commercial vehicles or other
means of transportation.
Flexible campaign management taking into account local differences
Hyundai’s Online series to be broadcast throughout Europe. This requires the campaign must be flexible and adapt to local differences. It must all cultural, legal, linguistic, political and economic aspects Note the differences. From pitch to implementation, we had less than three months time. As production in December took place 100 percent outside,
However, the aim was to ensure that the game could be played regardless of the season,
different landscapes, weather conditions, lighting moods and hours of
lighting moods and hours of sunshine also played a major role.
Electrifying stories with 100 multimedia assets
We have designed and produced an online series for Hyundai and adapted it to the different channels. In keeping with the international
campaign appearance, a concept was developed for the European markets in order to
Hyundai’s electric models tangible and tangible in the form of photos and moving images.
and play it out. Thanks to our expertise, our technical know-howour creative problem-solving skills and the good cooperation within the company. of the team, we were able to achieve the quality of the shots that were planned. However
Result: 5 episodes that tell emotional everyday stories as authentic, personal stories and
stories and in total over 100 assets for
social
media and websites
delivered. By focusing on the story, they make it possible to experience how easily electric cars can be
Hyundai can be integrated into the individual lives of people with different expectations and
and needs and what advantages they offer.
Benefits
- Moving image
We develop moving image concepts that are perfectly tailored to your needs
concepts and implement them: from the idea to the realization to the
to the finished video.
- Social Media
We optimize your social media presence, by creating a customized Develop and implement a strategy tailored to your needs. We
create platform- and target group-oriented content with a focus on creativity
creativity and added value.